The new PEUGEOT 408 – with a WOW factor

NEW PEUGEOT 408 – WITH WOW FACTOR
The new PEUGEOT 408 is designed to impress – bold design, cutting-edge technology, and a wide range of powertrains make it one of the most outstanding models in the C-segment. French style, innovation, and driving pleasure now officially come with a WOW factor.
BOLD DESIGN AND FRENCH CHARISMA
The new PEUGEOT 408 is a true ambassador of PEUGEOT design. Its dynamic fastback silhouette, robust proportions, and precisely crafted details create a striking appearance that is instantly recognizable.
For the first time in PEUGEOT history, the 408 features a illuminated PEUGEOT lettering at the rear of the vehicle, complemented by a lit PEUGEOT emblem at the front. The new lighting solution emphasizes the car’s modern and confident character both day and night.

NEW EXCLUSIVE COLOR – FLARE GREEN
The new PEUGEOT 408 debuts in an exclusive Flare Green body color. This is an effect paint that changes in the light – appearing a brighter yellow-green in sunlight and a deep green in the shade – beautifully highlighting the car’s sculptural lines.
ELECTRIC, HYBRID OR PLUG-IN HYBRID – THE CHOICE IS YOURS
The new PEUGEOT 408 offers driving pleasure for every need:
- Fully electric PEUGEOT E-408 – up to 456 km of range (WLTP)
- Plug-in hybrid PEUGEOT 408 Plug-In Hybrid 240 – up to 85 km of electric city driving
- Mild hybrid PEUGEOT 408 Hybrid 145 – smooth and economical daily driving
The fully electric E-408 supports fast charging of up to 120 kW, allowing the battery to be charged from 20% to 80% in just about 30 minutes.
CONNECTED AND SMARTER THAN EVER BEFORE
The new PEUGEOT 408 offers a modern digital experience:
- 10-inch digital instrument panel
- PEUGEOT i-Cockpit® with customizable i-Toggle buttons
- MyPEUGEOT app for remote control and vehicle information
- The electric version features new EV functions: battery preconditioning, Plug & Charge, and V2L (Vehicle-to-Load)

COMFORT AND SPACIOUSNESS AT THE TOP OF ITS CLASS
Thanks to its long wheelbase, the PEUGEOT 408 offers an exceptional amount of space in the rear seat and up to 536 liters of trunk capacity, which expands to 1,611 liters when the seats are folded down. AGR-certified seats, a FOCAL® premium sound system, and carefully selected materials create a truly first-class driving experience.
MADE IN FRANCE
The new PEUGEOT 408 is being crafted at the Mulhouse factory in France, proudly bearing the label Made in France. The fully electric E-408 powertrain is also produced in France, affirming PEUGEOT’s commitment to quality and sustainability.

